Champion Breweries will brew Bature's craft beers nationwide, with an option to buy the brands

Champion Breweries has signed an agreement with Thistlerock Enterprises, owner of Bature Brewery, to brew Lagos Lager, Black Gold Stout and Harmattan Haze at its Uyo brewery and distribute them across Nigeria. Bature keeps ownership of the brands for now, but Champion has an option to acquire the trademarks, recipes and goodwill once annual sales reach 40,000 hectolitres, at a pre-agreed, performance-linked valuation subject to approvals. Lagos Lager is due to launch at the Calabar Festival in December 2026.

Why it matters

It is a template for how a craft producer can scale through a larger brewer's plant and distribution without selling out on day one.

Sources: BusinessDay, ThisDay, Nairametrics · 6 November 2026

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